DIGITAL MARKETING EXECUTIVE
This post is funded under the European Regional Development Fund Priority Axis 3 programme, and is part of the team that delivers D2N2’s proactive inward investment programme to enhance the competitiveness of Small- and Medium-Sized Enterprises in Derby and Derbyshire.
Key responsibilities include:
– Managing our social media channels including Twitter, Facebook, LinkedIn and YouTube and devising new ways to make content interesting and innovative, tailored to our target audiences;
– Maintaining our website (in WordPress) on a daily basis and creating engaging content – excellent grammar and writing skills are a must;
– Building business and investment news eShots using Campaign Monitor and growing our database of targeted contacts;
– Generating reports using metrics from platforms including Google Analytics, Campaign Monitor and Twitter analytics, and evaluating activity against objectives to inform future digital activities and deliver against KPIs;
– Contributing to and delivering integrated marketing campaigns, using a mix of content and platforms, across the range of our of activities;
– Providing digital and media support as part of our vibrant events programme e.g. live social media posts, photography, liaison with third party media partners etc
– Designing graphics and using GIFs/ film clips for use within marketing campaigns;
– Maximising on opportunities to build audience engagement;
– Maintaining accurate data as part of Marketing Derby’s CRM system to underpin effective and efficient internal administrative processes;
– Undertaking other tasks, commensurate with the role, as may arise.
If you can work in a friendly, fast-paced business environment with a varied workload, then please send your CV, with a letter addressed to the Managing Director, including current salary and three qualities you think you would bring to the role to Kathryn.allen@marketingderby.co.uk
Closing date for applications is 17:00 on Friday 29th July. Please, no agencies or telephone enquiries.
Get in touch
For more information about investment opportunities in Derby and to discuss how we can help you please enter your details below.
Kathryn Allen
Head of Investment